I’m speaking at the Brand Online FMCG Brand commerce workshop (1st July, Royal National Hotel, London). My talk is titled: Learn How to Identify and Stop Conversion Killers – The Easy Way to Increase Online Sales. I will tell you how to stop conversion killers with valid, actionable research. You will understand how research can help UX design and how to maximise its effectiveness. You will learn how to integrate user research into your workflow with the Kaizen-UX management methodology, while making your company more user-centric. I will tell you stories of real world projects and you will get a jumpstart into real user exposure.
More information is available on the event’s site: http://www.brand-online.co.uk/
Event pass is available in a very limited supply for £399.00. Book now: http://www.brand-online.co.uk/store/p3/Workshop_Pass.html